Onani Kukula kwa Zakumwa Zamagetsi Kudzera mu 'GINGER SHOT+' ya Suntory Yatsopano

Kuyambira m'chilimwe mpaka pano, a msika wachakumwa mumtundu kuti ukhalebe mayendedwe ofulumira.

Poyang'anizana ndi chikhalidwe cha thanzi ndi ntchito, mitundu yambiri imasankha kuyambitsa zakumwa zokhala ndi thanzi labwino, ndipo kugwiritsa ntchito mankhwala achi China ndi zakudya zosakanikirana ndi njira yowonekera bwino.

Ndipo sizinthu zapakhomo zokha zomwe zimayang'ana kwambiri zosakaniza monga mankhwala ndi chakudya. Japan ikuwonanso kuwonekera kwa kusakanizikana kwaumoyo ndi malo ogulitsa 'ogwira ntchito' omwe amawonjezera zosakaniza monga mankhwala ndi chakudya.

Kuchokera pamalingaliro a mankhwalawa, amaphatikizidwa ndi madzi a zipatso, kufunafuna kukoma ndi kukoma, komanso kuwonetsa ntchito ya thanzi.

Komabe, pali mavuto ena mu mtundu uwu wa zakumwa pakali pano, monga chitukuko osakwanira ndi ntchito zosakaniza thanzi, homogenization wa mankhwala, opanda ungwiro makampani ndondomeko ndi malamulo, ndi khalidwe mankhwala kuti bwino.

Ngakhale tsogolo thanzi kusanganikirana ndi zofananira zakumwa ndi zina chitukuko chiyembekezo, komanso amafunikira ndalama ndi kusintha mabizinesi.

Ginger + madzi kuti akhale wosewera watsopano pamsika wachakumwa?

'Ginger' m'malingaliro a anthu ambiri ndi kukhalapo kwa zinthu zokometsera zakudya, koma ndi kuwuka kwa mankhwala omwewo ndi chakudya, anayamba kuwonjezereka pang'onopang'ono ku mankhwala, chakudya, mankhwala osamalira anthu ndi minda ina, yomwe zakumwa za ginger zimasonyeza kukula kwachangu.

Makamaka mu chikhalidwe cha thanzi, 'ginger' wakhala chinthu chofunika kwambiri, kuwonekera mu sodas, timadziti ndi sodas.

Posachedwapa, Suntory adalengeza kukhazikitsidwa kochepa kwa chinthu chatsopano ku Japan -- 'GINGER SHOT+' chakumwa cha ginger.

Malinga ndi mtunduwo, chinthu chatsopanocho ndi chisakanizo cha ginger ndi madzi amtengo wapatali, pogwiritsa ntchito madzi a zipatso 100% ndi ginger wochokera ku Kochi Prefecture ku Japan, ndi zokometsera zinayi: phwetekere, mphesa, lalanje ndi mandimu.

Pakalipano, lingaliro la zakudya zathanzi lakhazikika kwambiri m'mitima ya anthu, maphunziro a gulu amakhwima pang'onopang'ono, ndipo kuvomereza kwa msika wa zakumwa za ginger kumakhala bwino nthawi zonse.

Ndipo kutengera chidwi chamalingaliro ndi zosowa zamagulu achichepere ogula, zakumwa zokhala ndi kukoma kwapadera pang'onopang'ono zimakhala 'zotchuka'.

Kuphatikizika kwa ginger ndi madzi sikungokhala ndi ubwino wosiyana, komanso kumakwaniritsa zosowa zaumwini ndipo kumakhudza chikhalidwe cha thanzi ndi thanzi.

Ginger monga mankhwala azikhalidwe komanso zakudya homologous gulu, palokha ali ndi digiri yapamwamba kuzindikira, ginger wofiirira madzi a shuga ndi chakumwa chodziwika bwino.

Mwa kuyankhula kwina, kugwiritsa ntchito zakumwa za ginger polengeza ndi maphunziro kumakhala kosavuta, kuphatikizapo kukoma kwa madzi achilengedwe, kungapangitse zinthu zokhudzana ndi thanzi lachilengedwe, thanzi labwino, kukoma kolemera ndi zina kumtunda wapamwamba.

Msika wazakumwa zaku Japan ukuwonetsa machitidwe athanzi

Pachiyambi choyamba, zakumwa zoledzeretsa zinkagwiritsidwa ntchito makamaka ku Japan, koma kenako zinachepa pang'onopang'ono chifukwa cha kuwonjezeka kwa chidziwitso cha thanzi la ogula ndi kusintha kwa kadyedwe. Pambuyo pa zaka za m'ma 1990, kukonda kwa msika pazaumoyo komanso kusapereka zakudya zinapangitsa kuti tiyi ichuluke, zomwe zidakhala zathanzi.

Kuchokera pakusintha kwa mitundu ndi kuchuluka kwa zakumwa za ku Japan, zitha kupezeka kuti zopangidwa bwino zonse zimayang'ana pa thanzi ndi kukoma, pomwe kuyang'ana pa zakumwa zoziziritsa kukhosi, zotsika zama calorie zimakhala ndi mayendedwe okwera.

Kuchokera pamalingaliro awa, kukhazikitsidwa kwa zakumwa za ginger ndi mtunduwo kumagwirizana kwambiri ndi msika, ndipo pali mipata yambiri yowonekera pamsika wachakumwa cha Japan.

M'malo mwake, izi zili ndi ubale wabwino ndi zomwe zikuchitika mdziko la Japan. Kukalamba kwalimbikitsa kufufuza koyambirira ndi kuyambitsa chakudya chogwira ntchito, ndipo chikukula kwambiri tsiku ndi tsiku.

Kuphatikiza apo, kusintha kwa mfundo zambiri pamlingo wadziko kumapangitsa kuti zakudya zogwira ntchito zimveke bwino pang'onopang'ono, zomwe zakhalanso chimodzi mwazifukwa zachitukuko chabwino cha chakudya chogwira ntchito ku Japan.

Chiyambireni kukhazikitsidwa kwa dongosolo lazakudya loyimira ntchito mu 2015, msika wazakudya ndi zakumwa ku Japan wakula mwachangu. Mu 2020, ndalama zomwe zimagwira ntchito ku Japan zidaposa madola 19 biliyoni aku US, ndipo zikukula motsata zakudya zambiri komanso thanzi.

Kuyambira pamapiritsi ndi makapisozi kupita ku zakumwa ndi masiwiti, zakudya za ku Japan zomwe zimagwira ntchito zikuchulukirachulukira ndipo zikuyandikira moyo watsiku ndi tsiku wa ogula.

Pankhani ya msika wa zakumwa zogwira ntchito, pali mitundu yambiri yodziwika bwino, kuphatikiza mabizinesi akumwa zakumwa zaku Japan monga DyDo DRINCO, Suntory, Kirin, ndi zina zambiri, komanso mabizinesi opanga mankhwala monga Dapeng Pharmaceutical, Datong Pharmaceutical Industry, Guangguantang, etc.

Kukhazikitsidwa kwazinthu zofananirako kunathandiziranso kukumba kwazinthu zatsopano. Mu theka loyamba la 2023, zida zingapo zatsopano zidakhazikitsidwa pamsika waku Japan, kuphatikiza magwero a Marine, magwero a mbewu, magwero a fermentation, ndi zina zambiri.

Mitundu ya zinthu zopangira ndizopangira zopangira za unilateral, komanso palinso zida zopangira zovuta, kuphatikiza mineral premix, prebiotics, maolivi, Tingafinye ginger, thovu mpunga Tingafinye, safironi Tingafinye, etc.

Izi zimapereka maziko ochulukirapo azatsopano za zakumwa zogwira ntchito, komanso zimathandizira kulowa ndikukula kwamakampani.

Pamene chikhalidwe cha umoyo chikukula bwino, zakumwa zokhala ndi malo ogulitsa ntchito zimakhala zosavuta kukopa chidwi cha ogula ndi kukondedwa ndi magulu ambiri ogula.

Nthawi yomweyo, ilinso njira yopititsira patsogolo yazakumwa, zomwe zimatha kupereka malingaliro otukuka amitundu yachakumwa.

M'tsogolomu, motsogozedwa ndi msika ndi mtundu, zikuyembekezeka kulimbikitsa kuwongolera kosalekeza kwa ndondomeko zoyenera, ndipo kuyang'anira makampani kukuyeneranso kuyikidwa pamlingo wofunikira kuti athandizire chitukuko chathanzi komanso chokhazikika cha gulu lonse. Zachidziwikire, ma brand sangathe kumasula zomwe akufuna. Kuti amvetse bwino mwayi wa njanjiyi, akuyeneranso kupereka zosankha zapamwamba kwambiri komanso zosiyanasiyana malinga ndi momwe zinthu zilili.

Kuganiza zamakampani: Mpikisano pamsika wa zakumwa ukukulirakulira pang'onopang'ono, ndipo liwiro la makampani akuluakulu omwe akupikisana kukankhira zinthu zatsopano ukukulirakulira, zomwe zitha kukhala njira yofunikira kuti mitundu itengere msika ndikukopa chidwi cha ogula.

Pakati pa zinthu zambiri zatsopano, kusakaniza thanzi ndi zakumwa zofananira zakhala gulu lofunika kwambiri, lomwe silimangokwaniritsa zosowa za kukoma ndi kukoma, komanso kumakwaniritsa zoyembekeza za ntchito zaumoyo.