Minfɛnw dilanni taabolo ni jigiyaw 2024

Ka don san 2024 kɔnɔ, diɲɛ minfɛnw sugu ka bɔ mɔgɔw minɛyɔrɔ la, mɔgɔw ka ɲininiw, ani feereli siraw bɛ ka caya ka taa a fɛ, minfɛn sugu nata fana bɛna se ka kɛ 'cycle crossing' ye.

O sɛgɛsɛgɛli kura in sababu fɛ, minfɛnw bɛ ka taa a fɛ ka FMCG sugu ɲɛminɛ

Raporo in b’a jira ko san 2024, Sinuwa FMCG ka sɛgɛsɛgɛli bɛɛ lajɛlen b’a jira ko a bɛ sabati, minfɛnw suguya bɛ ka bonya kosɛbɛ, wa suguw ka ɲɔgɔndan ka jugu. Ni sugu donbagaw bɛ ka caya, feerekɛlaw ka fɛɛrɛw bɛ gɛlɛya ka taa a fɛ, wa siraw labɛncogo bɛ kɛ fɛn caman ye. O waati kelen na, suguya tila-tilacogo kɔrɔ fana ye sababu caman ye : fɛntigi minnu bɛ se ka feerekɛlaw ka kuluw kunbɛn minnu bɛ ka bɔ kɛnɛ kan, ka suguya iterasiyɔn cogoyaw minɛ, ka u yɛrɛ ladamu ka kɛɲɛ ni kanw caman cili ye, olu bɛna sababu caman sɔrɔ ka feerekɛlaw hakili sama ani ka suguw ɲɛtaa sɔrɔ.

Ni an y’an sinsin minfɛnko sugu kan min tɛ ɛntɛrinɛti kan, minfɛn suguya belebele wolonwula minnu kɔlɔsira Nielsen IQ fɛ san duuru tɛmɛnenw kɔnɔ, olu suguya feereli hakɛ taabolo b’a jira ko fɛntigiw ka minfɛn suguya sugandili ye fɛnba sɔrɔ : te labɛnnen min bɛ se ka min, o wulila foroba la, ka tɛmɛ minfɛn gazimaw kan, ka jɔyɔrɔ fɔlɔ ta sugu feereli hakɛ la, wa a kɛra suguya belebeleba ye san kɔnɔ minfɛnw feerela feereli hakɛ siratigɛ la; Jiridenw, fanga minfɛnw, kafe min labɛnnen don ani minfɛn suguya wɛrɛw minnu bɛ tali kɛ kɛnɛyako ni baarakɛcogo la, olu fana ye bonya sira ɲumanw sɔrɔ.

Sukaro tɛ sira min na Sɛgɛsɛgɛli: Mɔgɔw ​​ka kɛnɛya fɔlɔ

Kunnafonidila bɛ fɛnw sugandi ka fara u jantoli kan a baarakɛcogo la, fɛn dilannenw baarakɛcogo fana bɛ feerekɛlaw ka fɛn sugandili fɛɛrɛw de latigɛ. Nielsen IQ ka kunnafoniw b’a jira ko feerekɛlaw bɛ sɔn ka fɛnw san minnu bɛ don kuluba fila la: minnu bɛ nafa caman lase feerekɛlaw ma, minnu ka ɲi u ka kɛnɛya ma, u ka farikoloɲɛnajɛ ma, walima minnu bɛ dumuniko magow ɲɛ. Dakun tɔ ye fɛnw ye minnu bɛ sɔrɔ u yɛrɛ la ani minnu saniyalen don, minnu bɛ se ka nɔ ɲuman bila sigida lamini na walima ka nafa dɔ fara fɛn dilannen kan. Ni an ye fɛn dilannenw diyabɔcogo lajɛ, o feerekɛlaw haminanko bɛ minnu na, kɛnɛya hakilina de ye feerekɛlaw ka fɛɛrɛbɔ barokunba ye hali bi. Kɛnɛyako la, feerekɛlaw magow ɲɛnabɔli la, sukaro tɛ min na, o ye tilayɔrɔba sira ye min kɔnɔ baro ka bon kosɛbɛ sisan barokun kan.