Views: 0 Ɔkyerɛwfo: Site Editor Publish Bere: 2024-06-07 Mfiase: Beaeɛ
Ɛde besi 2024 mu no, wiase nyinaa anonne gua a efi nea wɔde di dwuma, adetɔfo a wɔhwehwɛ, ne adetɔn akwan no reyɛ kɛse, daakye anonne gua no nso benya tumi a 'cycle crossing'
Ɛdenam kyinhyia foforo no so no, anonne kɔ so di FMCG gua no anim .
Amanneɛbɔ no kyerɛ sɛ wɔ afe 2024 mu no, China FMCG no kɛse nsakrae no taa yɛ nea ɛyɛ den, anonne ho gua no renya nkɔanim denneennen, na gua so akansi no mu yɛ den. Bere a wɔn a wɔba gua so no kɔ soro no, nea adetɔfo pɛ no yɛ nea ɛyɛ den kɛse, na akwan a wɔfa so yɛ adwuma no yɛ nea egu ahorow kɛse. Bere koro no ara mu no, gua so nkyekyɛmu nso kyerɛ hokwan pii: nneɛma a wɔde di dwuma a ebetumi ahyia adetɔfo akuw a ɛreba, agye hokwan ahorow a wɔde yɛ nneɛma foforo, na wɔayɛ nsakrae wɔ akwan so nsakrae mu no benya hokwan pii de anya adetɔfo adwene na wɔanya gua so nkɔso.
Focusing on the offline market of the beverage industry, the trend of the market sales share of the seven major beverage categories monitored by Nielsen IQ in the past five years shows that consumers' choice of beverage categories has undergone great changes: ready-to-drink tea has officially taken off, surpassing carbonated beverages to occupy the first place in the market sales share and becoming the largest category in the beverage industry in terms of sales volume; Nnuaba mu nsu, ahoɔden a wɔde yɛ aduan, kɔfe a wɔasiesie sɛ wɔbɛnom ne akwahosan ne anonne ahorow afoforo a ɛfa ho a ɛfa aduan ho nso nyaa nkɔso hokwan pa.
Sugar-free track exploration: Consumer Health First .
Adetɔfo paw nneɛma a ɛka ho a wɔde hwɛ sɛnea wɔde di dwuma no, nneɛma a wɔyɛ no dwumadi su nso kyerɛ nea adetɔfo no pɛ. Sɛnea Nielsen IQ data kyerɛ no, adetɔfo wɔ ɔpɛ sɛ wɔbɛtɔ nneɛma a ɛtɔ gu akuw atitiriw abien mu: nea ɛma adetɔfo nya mfaso kɛse, eye ma wɔn akwahosan, wɔn ahoɔden, anaasɛ wodi aduan ho ahiade ho dwuma. Ɔfã foforo no yɛ abɔde mu nneɛma ne nneɛma a ɛho tew a ebetumi anya nkɛntɛnso pa wɔ asetra mu tebea so anaasɛ ɛde mfaso foforo bɛka nneɛma no ho. Sɛ yɛhwɛ nneɛma a ɛyɛ anigye a saa adetɔfo yi dwen ho a, akwahosan ho adwene no da so ara yɛ asɛmti titiriw a ɛma adetɔfo pɛ. Wɔ adetɔfo ahiade ahorow a wodi ho dwuma mu no, Sugar-Free yɛ subdivision track a ɛwɔ mprempren asɛmti no ho nkɔmmɔbɔ a ɛkorɔn sen biara.
