Giant Coca-Cola yi tlhela yi languta ti prebiotics soda, xiyenge lexi se xi tisaka $500 million hi lembe .

Emalembeni ya 20 lama hundzeke, ku tirhisiwa ka soda eUnited States hi ntolovelo ku hungutekile. Ku kongomisa loku yaka emahlweni ka vatirhisi eka rihanyo i xivangelo lexikulu lexi endlaka leswaku mati ya s oda ya wa hi ku tsakeriwa. Hi nkarhi lowu fanaka, ku tlakuka ka swin’wana swofana na kofi, tiya, swakunwa swa matimba na mati ya le mabodlheleni swi nyikile vaxavi ku hlawula ko tala.

The exception to this is prebiotics/probiotics soda drink , leyi voneke nhlayo ya swikoweto leswintshwa swi humelela eka xiyenge lexi -- Olipop, Poppi, Culture Pop, Zevia -- tani hi leswi soda yi nga wela ehandle ka ku tsakeriwa. Vunyingi bya ti soda letintshwa kusuka eka ti brand leti tina soluble fibre na prebiotics/probiotics, naswona ku tlakusa brand swi kongomisa eka vuyelo bya kahle bya rihanyo bya swakunwa swa sodas , kufana na ku seketela rihanyo ra marhumbu na ku antswisa ku gayiwa ka swakudya.

ra ku gayela swakudya Swinwiwa swo kufumela swa rihanyo , ku katsa na ti-soda ta prebiotics, swi kula hi xihatla emisaveni hinkwayo naswona swi languteriwe ku fika eka $27.4 wa tibiliyoni hi 2032, hi mpimo lowu ringanyetiweke wa ku kula ka lembe na lembe ka 8.9 wa tiphesente, hi ku ya hi feme ya ndzavisiso wa makete ya Dataintelo. Makete wa prebiotic soda awuri wukulu loko wu pimanyisiwa na makete hinkwawo wa soda, kambe wa ha kula hiku hatlisa naswona i xiyenge lexintshwa lexi xikumaka nyingiso wotala.

Coca-Cola yi tlhela yi vona makete lowu lowu kulaka hi ku hatlisa. Hi ti 18 ta February, Coca-Cola yi tivise leswaku brand ya yona yo olova yi ta sungula Simply Pop, layini leyintshwa ya prebiotic soda. Yitiveka hi switirhisiwa swa yona swa ntumbuluko, swo olova, kungari na swiengeteri, na nantswo wohambana hambana, ntsena ekusunguleni yisungule ku nghenisiwa hi Coca-Cola ku hlamula eka xilaveko xa vatirhisi xa swakunwa swa rihanyo na swa xiyimo xale henhla. Simply’s product line yi katsa ti juzi to hambana hambana, swakunwa swa juzi, naswona sweswi prebiotic sodas.

Hi ku olova pop yi na tsevu wa tigiramu ta fibre ya prebiotic hi can 'ku seketela rihanyo ra marhumbu,' xikan’we na vitamin C na zinc. Brand leyi yivula leswaku akuri na chukele leri engeteriweke, naswona ku nandziha ka swakunwa leswi swihuma eka juzi ya mihandzu, leswinga 20% kuya eka 30% wa switirhisiwa.

Hi ku olova pop sweswi yi ta hi tinxaka ta ntlhanu - strawberry, pineapple mango, lime, fruit punch na citrus punch - naswona yi ta kumeka eka vaxavisi na le ka Amazon Fresh eku heleni ka February hi $2.49 hi xigwitsirisi.

Loko Coca-Cola’s Simply Pop yi nga si nghena eka makete wa prebiotics soda, swikoweto swa xiyimo xa le henhla swinene eka makete a ku ri Poppi na Olipop. Khamphani leyi, leyi a yi ri na ku tlula $500 wa timiliyoni eka ku xavisiwa hi 2024, sweswinyana yi splurged eka swinavetiso swa Super Bowl leswi vulavulaka hi xitirhisiwa xa yona tanihi 'The Better Soda.' Leswo hetelela, na swona, swa vuyerisa hi $400 wa timiliyoni ta mali leyi nghenaka hi 2024, naswona vhiki ntsena leri hundzeke ri tivise rhengu ra mali ya Series C ya $5 million leri sweswi ri nga na nkoka wa $1.85 wa tibiliyoni. 'Olipop i yin'wana ya tikhamphani ta swakunwa leti kulaka hi xihatla naswona yi fikelele xikalo lexi hi ku hlamusela xiyenge hi vuntshwa hi ku nyika ndlela yin'wana ya xiyimo xa le henhla leyi twalaka eka vatirhisi lava nga na vuxiyaxiya eka rihanyo,' vavekisi va yona va vule tano.

Olipop na Poppi hivumbirhi bya vona va xavisa switirhisiwa swa vona tani hi leswinene eka rihanyo ra marhumbu.

Olipop u hlamusela soda ya prebiotic tani hi 'nwiwa ya soda leyi fuweke hi fibre ya prebiotic leyi pfunetaka ku seketela rihanyo ra marhumbu.' Olipop u vula leswaku prebiotics soda yina 'Delicious mouthfeel and bubbly experience' leyi fanaka na soda ya ntolovelo, kambe i 'gut-friendly option' eka varhandziwa va soda. Poppi yi navetisa xitirhisiwa xa yona tani hi 'the better soda' na chukele ritsongo, ti calories titsongo na ti gut healthy prebiotics.

Vumaki bya swakunwa byi tisile swihlawulekisi swotala swa nantswo eka vatirhisi. 

A ya ha ri eka kutsakela ka ndhavuko ntsena, sweswi hinga nantswa ku hambana ka novhele na ku hlanganisiwa ko hlawuleka ku fikelela swilaveko swa ti taste buds to hambana hambana. Kungava ku hlanganisiwa loku hlamarisaka ka mihandzu na swimilani, kumbe nantswo wo hlawuleka wa swipayisisi swa exotic, swi endla leswaku ririmi ra hina ri tiphina hi riendzo ro nandziha.

Xa vumbirhi, vutumbuluxi byi susumetele nhluvukiso wa swakunwa hi tlhelo ra rihanyo. Swinwiwa swo tala swi engeteriwa hi swilo leswi pfunaka, swo tanihi tivhithamini, timinerali, ti- probiotics, ni swin’wana, leswaku swi hi pfuna ku tiphina hi swakudya swo nandziha hi ri karhi hi tlhela hi engetela miri wa hina hi swakudya ni ku hlayisa rihanyo.

Ku engetela kwalaho, Beverage Innovation yi tlhela yi hlangana na ku hlongorisa ka vatirhisi ka ku endla leswaku munhu a va munhu hi xiyexe. Swinwiwa leswi endleriweke wena, hambi swi endliwe leswaku swi fambisana ni leswi munhu a swi tsakelaka hi munhu hi xiyexe kumbe leswi nga ni tilogo to hlawuleka, swi hi pfumelela ku kombisa xitayili xa hina xo hlawuleka loko hi hlawula swakunwa.

Xivindzi xo kambisisa tinxaka letintshwa ta nantswo xi nga tshama xi ri karhi xi pfuxeta rhekhodo ya matimu ya swakunwa.

https://www.hiuierpack.com  yi simekiwile eDorobeni ra Haikou, exifundzheni xa Hainan, na swiyimo swo hlawuleka swa ntumbuluko. Tanihi senthara ya ntivo-misava ya matiko ya swirho swa RCEP, Hainan yi na nxaxamelo wo anama wa miseve eka makete wa matiko ya misava. Ndhawu ya ndhawu ya Hainan na nseketelo wa pholisi swi tlhela swi nyika vukorhokeri eka switirhisiwa swa swakunwa ku ya eka matiko ya misava. Amukelani vaxavisi va swakunwa ku suka ematikweni hinkwawo ku ya vulavurisana na switirhisiwa swa swakunwa leswi endleriweke wena

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