Ukubuka: 0 Umbhali: Isikhathi Sokushicilela Isihleli Sesayithi: 2025-07-03 Umsuka: Isayithi
I-Anheuser-Busch InBev (AB InBev) inkampani enkulu emhlabeni ekhiqiza utshwala ngevolumu nangemali engenayo . Ikomkhulu layo eLeuven, eBelgium, i-AB InBev iziqhayisa ngephothifoliyo yemikhiqizo kabhiya engaphezu kuka-500, okuhlanganisa namagama aqashelwa umhlaba wonke afana ne-Budweiser, Corona, kanye noStella Artois. Yize ibambe isikhundla esiphezulu emhlabeni jikelele, kubalulekile ukuqaphela ukuthi lokhu kuwumphumela wokuhlanganisa okunobuhlakani nokutholwayo kuwo wonke umlando wayo. Ngokusho kwe-Statista , i-AB InBev ithwebula ingxenye yesine yesabelo semakethe kabhiya womhlaba.
Ungabona ukuthi izinkampani zikabhiya ezinkulu emhlabeni zinquma ukuthi abantu abaningi baphuza ini usuku ngalunye. Lezi zinkampani ezinkulu, njenge-AB InBev an d Heineken, ziphethe cishe uhhafu wakho konke ukuthengiswa kukabhiya emhlabeni jikelele. Ithebula elingezansi libonisa ukuthi ungakanani ubhiya okhiqizwa izinkampani zikabhiya ezinkulu emhlabeni ngo-2024:
| I-Rank | Company | Country | Beer Output (Isigidi sama-Hectoliters, 2024) |
|---|---|---|---|
| 1 | AB InBev | EBelgium | 495.49 |
| 2 | I-Heineken | E-Netherlands | 240.70 |
| 3 | I-China Resources Snow Breweries | China | 108.80 |
| 4 | I-Carlsberg | I-Denmark | 101.20 |
| 5 | UMolson Coors | USA/Canada | 79.62 |
Njengoba ubona, izinkampani zikabhiya ezinkulu emhlabeni zingabaholi bangempela. Banokuthengisa okuqinile, imibono emisha, futhi basabalalisa ubhiya emhlabeni wonke.
Izinkampani zikabhiya ezinkulu njenge-AB InBev kanye ne-Heineken ziphethe cishe ingxenye yemakethe kabhiya emhlabeni. Bathengisa imikhiqizo eminingi eyaziwayo emazweni amaningi. Ochwepheshe babheka ukuthi izinkampani zikabhiya zenza malini, zithengisa malini, nokuthi imakethe yazo inkulu kangakanani. Lokhu kusiza ukukhombisa ukuthi yiziphi izinkampani ezingabaholi abaphezulu. Izinkampani ezinkulu zikabhiya ziba zinkulu ngokuthenga izindawo zokuphisa utshwala ezincane. Futhi benza ama-flavour amasha futhi basebenzise ukupakisha okuvumelana nemvelo. Lokhu kubasiza ukuthi bahambisane nalokho amakhasimende akufunayo. Ubhiya wezandla nobhiya we-premium usuthandwa kakhulu. Lokhu kwenzeka ngokushesha eNyakatho Melika nase-Asia. Abantu bafuna ukunambitheka okusha nokukhetha okunempilo. Ubuchwepheshe nokuthenga ku-inthanethi kushintsha indlela abantu abathenga ngayo ubhiya. Manje sekulula ukuthola obhiya abakhethekile nabangenabo utshwala.
Ochwepheshe bathola ukuthi yiziphi izinkampani zikabhiya ezinkulu ngokubheka izinto ezintathu. Babheka ukuthi inkampani ngayinye yenza ubhiya ongakanani. Baphinde babheke ukuthi inkampani ihola malini. Into yokugcina ukuthi ingakanani imakethe elawulwa yinkampani. Lezi zinto ezintathu zisiza ukukhombisa ukuthi yiziphi izinkampani ezihamba phambili.
Nali ithebula elibonisa lezi zinto ezinkampanini zikabhiya eziphezulu:
| I-Company | Annual Production Volume (Amagalani) | Imali Engenayo (Approx.) | Isabelo Semakethe (%) |
|---|---|---|---|
| I-Anheuser-Busch InBev | 13.7 billion | $59.1 billion | 26.9% |
| I-Heineken | 6.8 billion | $30.2 billion | 12.2% |
| I-China Resources Snow Breweries | 3.3 billion | $4.9 billion | 6% |
| I-Carlsberg Group | 2.7 billion | $9.5 billion | 5.8% |
| UMolson Coors | 2.2 billion | $11.2 billion | 3.5% |
| Iqembu leTsingtao Brewery | 2.1 billion | $4.8 billion | 2.8% |
| Iqembu le-Asahi | 1.6 billion | $20.5 billion | 2.5% |
| I-BGI/Iqembu le-Castel | 1.2 billion | N/A | 25% (Afrika) |
Ungabona ukuthi inkampane ngayinye yenza ubhiya ongakanani nokuthi inawo kangakanani imakethe kuleli shadi:
Ochwepheshe basebenzisa lezi zinombolo ngoba zikhombisa ukuthi yiziphi izinkampani ezibaluleke kakhulu. Ukuqinisekisa ukuthi amazinga alungile, abacwaningi bahlola ukuthi amaphuzu ayahambisana yini. Baqhathanisa okushiwo amaphaneli okunambitha nezibuyekezo eziku-inthanethi. Basebenzisa amathuluzi ezibalo njenge Ukuxhumana kwe-Spearman nokufunda komshini . Lokhu kusiza ukuqinisekisa ukuthi uhlu lulungile. Ungathemba ukuthi amazinga alungile.
Uthola ulwazi olungcono kakhulu uma usebenzisa imithombo ethembekile. Kulolu hlu, ochwepheshe basebenzise idatha yango-2024 no-2025. Bathole izinombolo ezivela emibikweni yenkampani, kusizindalwazi semboni, namarekhodi kahulumeni. Le mithombo ihlanganisa ukuthi ungakanani ubhiya owenziwe, yimalini etholiwe, nokuthi inkampani ngayinye inezimakethe ezingakanani.
Abacwaningi baphinde babheke ukukhiqizwa kukabhiya ngokwezwe nezwe. Ngokwesibonelo:
I-Texas yenza imiphongolo eyizigidi eziyi-18.4 ngalowo nyaka.
INew York yenza imiphongolo eyizigidi ezingu-7.1.
Ngokusebenzisa le mithombo emihle, ungaqiniseka ukuthi amazinga abonisa izinkampani zikabhiya eziphezulu zangempela.
I-AB InBev iyinkampani ehamba phambili kulolu hlu. Ihhovisi layo elikhulu liseLeuven, eBelgium. Ungase wazi uBudweiser, Stella Artois, Corona, noBeck's. I-AB InBev yenziwe U-$58.85 billion wemali engenayo ngonyaka odlule. Ngekota yokuqala ka-2025, yenze ama- $ 13.63 billion. I-Statista isebenzisa imibiko esemthethweni ukulandelela imali ka-AB InBev. Le nkampani idayisa ubhiya cishe yonke indawo futhi inemikhiqizo engaphezu kuka-500. I-AB InBev yaziwa ngemibono emisha yokumaketha nokupakisha. Uyawubona ubhiya wayo emidlalweni emikhulu yezemidlalo nemikhosi emhlabeni jikelele.
Ithiphu: I-AB InBev ifaka imali emaphaketheni amasha obuchwepheshe bokwenza utshwala kanye ne-eco-friendly ukuze uhlale uphambili.
I-Heineken NV ivela e-Amsterdam, Netherlands. Amabhodlela ayo aluhlaza nenkanyezi ebomvu kulula ukuzibona. I-Heineken, i-Amstel, i-Tiger, ne-Birra Moretti yimikhiqizo yayo eyinhloko. Ngonyaka odlule, i-Heineken yenza cishe amaRandi ayizigidi eziyizinkulungwane ezingu-30.2. Ithengisa ubhiya emazweni angaphezu kuka-190 futhi inemikhiqizo engaphezu kuka-300. I-Heineken isebenza kumabhiya aphambili kanye nokwenza izikebhe ukuze ikhule ezindaweni eziningi. Inkampani nayo yenza obhiya abangenazo utshwala nabanotshwala obuncane bokunambitheka okusha.
I-China Resources Snow Breweries izinze e-Beijing, e-China. Yinkampani enkulu kabhiya e-Asia. Ubhiya wawo oyinhloko, i-Snow Beer, uthengisa kakhulu emhlabeni. Le nkampani ihola eShayina futhi ingena kobhiya abaphambili nababenza imisebenzi yezandla. Nawa amaqiniso athile mayelana nenkampani:
| I-Metric/Aspect | Value/Incazelo |
|---|---|
| Inani lemakethe ye-Premium Lager (2025) | I-USD 120 billion |
| Inani Lemakethe Elilindelwe (2035) | USD 209.1 billion |
| I-CAGR (2025-2035) | 5.7% ukukhula ngonyaka |
| Abadlali Abaphambili | I-China Resources Snow Breweries, i-Anheuser-Busch InBev, i-Heineken, i-Molson Coors, i-Tsingtao Brewery |
| Amathrendi Emakethe | Ukuthengiswa kwedola okukhuphukayo ku-craft lager, i-premium, ekhulayo isidingo somhlaba wonke sikabhiya wezandla |
| Iziteshi zokuthengisa | Ukukhula kokuthengisa okungaphandle kohwebo |
I-China Resources Snow Breweries iyakhula ngoba abantu abaningi bahlala emadolobheni futhi banemali eningi. Abantu abaningi bafuna obhiya be-premium kanye ne-craft. Ngo-2025, inkampani yenza $123.86 billion . Ithengisa kakhulu ekhaya nangaphandle.
Ihhovisi elikhulu leCarlsberg Group liseCopenhagen, eDenmark. Ungase wazi iCarlsberg, Tuborg, Kronenbourg 1664, kanye neBaltika. I-Carlsberg idayisa ubhiya ezindaweni ezingaphezu kuka-150 futhi inezinhlobo ezingaphezu kuka-140. Ngo-2020, ukuthengiswa kwayo kwaba DKK 58,541 million . Inkampani iqhubeka nokukhula ngokuhlanganyela nabanye nokwenza imikhiqizo emisha. Inzuzo ye-Carlsberg yenyuka isuka ku-DKK 5,692 million ngo-2011 yaya ku-DKK 6,808 million ngo-2020. Manje isinikeza obhiya bezandla nokukhetha okungenabo utshwala. Imikhiqizo eminingi ye-Carlsberg nokufinyelela emhlabeni jikelele kuyigcina iphakathi kwemikhulu kakhulu.
| Imethrikhi | 2011 | 2020 |
|---|---|---|
| Imali Engenayo Yokuthengisa | DKK 63,561 million | DKK 58,541 million |
| Inzuzo | DKK 5,692 million | DKK 6,808 million |
| Yabelana Inani | I-DKK 405 | I-DKK 952.8 |
| Abasebenzi | 41,000+ | 40,000 |
I-Molson Coors Beverage Company iseChicago, USA, naseMontreal, eCanada. Ungase wazi iCoors Light, iMiller Lite, iBlue Moon, neCarling. Ngo-2025, inkampani yaba nezinkinga ezithile. Ukuthengiswa okuphelele emazweni aseMelika kwehle ngo-12.3% . Umthamo wezezimali wehle ngo-15.6%. Imali engenayo ngaphambi kwentela yehle ngo-34.7%. Lokhu kwehla kwenzeke ngenxa yokuthengisa okuphansi, isiteleka, nezindleko eziphakeme. Ngisho nalezi zinkinga, uMolson Coors usengenye yezinkulu kakhulu.
Qaphela: I-Molson Coors iqhubeka nokwenza imikhiqizo emisha nemikhiqizo ye-premium ukuze iqhudelane.
I-Tsingtao Brewery Group ivela e-Qingdao, e-China. Ubhiya wayo oyinhloko, i-Tsingtao, idayiswa emazweni amaningi. Le nkampani ithumela ezindaweni ezingaphezu kweziyi-100 futhi igxile kubhiya ophambili nowemisebenzi yezandla. UTsingtao wenze imali elinganiselwa ku-$4.8 billion ngonyaka odlule. Inkampani iyakhula ngoba imakethe kabhiya yaseChina iya ngokuba nkulu. Abantu abaningi bafuna ubhiya wekhwalithi ephezulu. I-Tsingtao iphinde isebenzele ekubeni ne-eco-friendly nokusebenzisa izindlela ezintsha zokuphisa.
I-Asahi Group Holdings iseTokyo, Japan. Ungase wazi i-Asahi Super Dry, i-Peroni, ne-Pilsner Urquell. Ngonyaka odlule, i-Asahi yenza imali elinganiselwa ku-$20.5 billion. Inkampani isikhule yaba yi-Europe nase-Australia. I-Asahi igxile kumabhiya aphambili namaphakheji amasha. Iphinde yenze obhiya abangenazo utshwala futhi abanekhalori ephansi kumathrendi ezempilo.
IYanjing Brewery izinze eBeijing, eChina. Ungomunye wabakhiqizi bakabhiya abakhulu e-Asia. Ubhiya wawo oyinhloko, i-Yanjing Beer, udumile e-China nakwamanye amazwe. Inkampani iyakhula ngoba abantu abaningi bahlala emadolobheni futhi banemali yokusebenzisa. I-Yanjing Brewery yenza imikhiqizo emisha futhi isebenzisa ukupakishwa kwe-eco-friendly ukuheha abantu abasha.
I-BGI/Castel Group iseFrance futhi ihola imakethe kabhiya wase-Afrika. Ungathola iCastel, ifulegi, neBeaufort emazweni amaningi ase-Afrika. Le nkampani inama-25% emakethe kabhiya wase-Afrika. I-BGI/Castel Group yenza obhiya abathengekayo futhi isebenzisa ukunambitheka kwasendaweni. Isebenza futhi ekukhuliseni inethiwekhi yayo yokusabalalisa e-Afrika.
I-Kirin Holdings iseTokyo, Japan. Imikhiqizo yayo yiKirin Ichiban, Kirin Lager, neKirin Green Label. Le nkampani ithengisa ubhiya e-Asia, e-Oceania naseNingizimu Melika. I-Kirin yenza obhiya obugxile empilweni kanye neziphuzo ezingenabo utshwala. Iphinde isekele ukuphiswa kwe-eco-friendly.
I-Grupo Modelo iyingxenye ye-AB InBev futhi izinze eMexico City, eMexico. Kungenzeka uyazi iCorona, iModelo Especial, nePacifico. IGrupo Modelo ithengisa ubhiya emazweni angaphezu kuka-180. Ihola imakethe kabhiya waseMexico futhi igxile kuma-premium kanye nemikhiqizo yokuthekelisa. I-Grupo Modelo iphinde isebenze ekufakweni okusha nasekukhangiseni.
I-Constellation Brands iseVictor, eNew York, e-USA. Ubona izinhlobo zayo i-Corona (e-US), i-Modelo, ne-Pacifico. Le nkampani yenza imali eningi ngemikhiqizo yayo kabhiya, ikakhulukazi ophambili kanye nowaphesheya. I-Constellation Brands itshala kubhiya wezandla kanye nama-hard seltzers ukuze uthole amakhasimende amasha. Iphinde isebenze ekubeni i-eco-friendly kanye nokusebenzisa amaphakheji amasha.
I-Efes Beverage Group ise-Istanbul, Turkey. Imikhiqizo yayo eyinhloko i-Efes Pilsen, i-Bomonti, ne-Miller (ngaphansi kwelayisensi). Le nkampani ihola imakethe kabhiya waseTurkey futhi ithumela emazweni angaphezu kuka-70. I-Efes yenza ama-flavour amasha kanye nokupakishwa okuhambisana nalokho abantu abakufunayo. Iphinde isize imiphakathi yendawo ngezinhlelo zokuxhumana.
ISan Miguel Corporation iseMandaluyong, Philippines. Ubhiya wawo oyinhloko, iSan Miguel Pale Pilsen, udume e-Asia futhi uthengiswa emhlabeni wonke. Le nkampani yenza futhi iRed Horse neSan Mig Light. I-San Miguel isebenza ekwenzeni imikhiqizo eminingi nokusabalalisa kangcono. Iphinde ikhathalele imvelo futhi isiza imiphakathi.
I-Boston Beer Company iseBoston, Massachusetts, USA. Kungenzeka uyamazi uSamuel Adams. Le nkampani futhi ingumnikazi we-Truly Hard Seltzer kanye ne-Angry Orchard. I-Boston Beer Company iba umholi eNyakatho Melika. Imibiko yemakethe iklelisa ne-Yuengling, Sierra Nevada, kanye ne-New Belgium Brewing. I-Boston Beer Company ikhula ngokugxila kubhiya wobuciko kanye nemibono emisha.
I-DG Yuengling & Son, Inc. (Pennsylvania, US)
I-Heineken NV (Amsterdam, Netherlands)
I-Boston Beer Company, Inc. (Massachusetts, US)
I-Constellation Brands, Inc. (New York, US)
I-Anheuser-Busch InBev (Leuven, Belgium)
I-New Belgium Brewing Co. (Colorado, US)
I-Sierra Nevada Brewing Co. (California, US)
I-Bell's Brewery, Inc. (Michigan, US)
I-Dogfish Head Craft Brewery Inc. (Delaware, US)
Qaphela: I-Boston Beer Company yenza kahle ngoba igxile ekwenziweni kotshwala bezandla, ama-flavour amasha, nasekukhangiseni okuhlakaniphile.
Ezinye izinhlobo zikabhiya zibonakala cishe yonke indawo. Lezi zimpawu eziphambili zomhlaba zithinta lokho abantu abakuphuza ezindaweni eziningi. I-Corona ingumkhiqizo kabhiya obaluleke kakhulu emhlabeni ngo-2024 no-2025, kusho amazinga e-Kantar's BrandZ. Ungathenga iCorona emazweni ayi-180. Lokhu kukhombisa ukuthi inkulu futhi yaziwa kangakanani. I-Heineken nayo ikhula ngokushesha. Umkhiqizo wayo oyinhloko uyathengiswa Ngo-9.2% ngaphezulu ngo-2024 . Ungabona amabhodlela aluhlaza e-Heineken e-Brazil, China, Vietnam, nase-DRC.
I-Constellation Brands iyathengisa ukungenisa okudumile okufana neCorona neModelo . Lezi zinhlobo zaziwa kakhulu eNyakatho Melika. I-Modelo Especial yenze ngaphezulu kwe- $3.7 billion ekuthengisweni . Inamaphesenti angaba ngu-10 emakethe futhi ikhule ngo-9%. I-Michelob Ultra nayo ibalulekile. Yenze u-$3 wezigidigidi ekuthengisweni futhi inesabelo semakethe esingu-7.5%.
Iziteshi zedijithali zisiza kakhulu le mikhiqizo. I-AB InBev manje isithola u-70% wemali yayo ekuthengisweni kwedijithali. Lokhu kusho ukuthi abantu abaningi bathenga ubhiya ku-inthanethi.
Nali ithebula elibonisa ukuthi ezinye izinhlobo zikabhiya eziphezulu zenza kanjani ngo-2025: Ukuthengiswa
| Komkhiqizo/Ingxenye | (ngezigidigidi zama-USD) | Ukwabelana Ngemakethe (%) | Ukukhula/Amanothi |
|---|---|---|---|
| Imodeli Especial | > $3.7 | ~10% | 9% ukukhula kokuthengisa |
| UMichelob Ultra | ~ $3.0 | 7.5% | 4% ukukhula kokuthengisa |
| Isigaba Sokungeniswa | ~ $10.0 | 25% | 4.1% ukukhula |
| I-Premium Yasekhaya | ~ $9.5 | 25% | 5.6% yehla |
| Ubhiya Okungenabo Utshwala | N/A | 1% | 30% ukukhula |
| Craft Beer | N/A | 10% | Ukwehla ngo-3.3%. |
| Iziphuzo ze-Malt ezinambithekayo | N/A | 10.5% | 7% ukukhula |
Kunezinkampani eziningi zikabhiya zesifunda ezinezinhlobo eziningi ezahlukene. I-Anheuser-Busch InBev ungumnikazi wemikhiqizo kabhiya engaphezu kuka-500 emhlabeni jikelele. IHeineken inkulu e-Europe futhi ilokhu ikhula kwezinye izindawo. I-China Resources Snow Breweries ingeyokuqala e-China ngobhiya we-Snow. I-Carlsberg Group idume eNyakatho Yurophu nase-Asia.
Abaholi bezifunda benza izinhlobo eziningi zikabhiya. Ungathola obhiya bezandla, obhiya abanezinongo, neziphuzo ezikhethekile. Lezi zinkampani zisebenzisa okuthandayo namasiko ukuze zithole amakhasimende amaningi. Ucwaningo lwemakethe lukhombisa ukuthi okuthandwa ngabantu kuyashintsha okudayiswa ezitolo. Abantu abasha bafuna i-premium noma imikhiqizo ekhethekile . Lokhu kusiza imakethe ukuthi ikhule, noma ngabe ukuthengiswa kukabhiya sehla.
Abantu khathalela kakhulu imvelo manje. Abaningi bakhetha obhiya ezinkampanini ezisebenzisa izithako zendawo noma izindlela ezilungele imvelo. Lokhu kwenza abaholi besifunda badume kakhulu futhi kubasiza ukuthi bagcine amakhasimende athembekile.
Uma ubheka izinhlobo zikabhiya eziphezulu, ubona zombili izinkampani ezinkulu zomhlaba kanye neziqinile zasendaweni. Imikhiqizo yabo eminingi kanye nekhono lokushintsha ngamathrendi amasha kubagcina bephumelele.
Izinkampani ezinkulu zikabhiya zivame ukujoyina ndawonye noma zithenge ezinye izinkampani. Lokhu kuzisiza ukuthi zikhule ngokushesha futhi zidayise ubhiya ezindaweni ezintsha. Ithebula elingezansi linikeza amaqiniso abalulekile mayelana nalawa madili:
| Yohlobo Lobufakazi | Imininingwane |
|---|---|
| Usayizi Wemakethe & Ukukhula | Imakethe kabhiya yomhlaba ibibiza ama-dollar ayizigidi eziyizinkulungwane ezingama-593.02 ngo-2023. Ingafinyelela ku-$815.25 billion ngo-2033, ikhula ngo-3.2% unyaka ngamunye. |
| Craft Ukukhula Kobhiya | Kulindeleke ukuthi ubhiya wezandla ukhule ngo-14.1% unyaka ngamunye kusukela ngo-2025 kuya ku-2033. Lokhu kwenza izinkampani ezinkulu zifune ukuthenga izindawo zokuphisa utshwala. |
| Ukukhula Kwesifunda | I-Asia-Pacific iyindawo enkulu futhi ekhula ngokushesha kabhiya. Lokhu kwenza izinkampani zifune ukujoyina ndawonye lapho. |
| Izibonelo Ezinkulu ze-M&A | U-Heineken uthenge i-Distell Group Holdings kanye ne-Namibia Breweries Limited ngo-2023. U-Asahi wathenga i-New Belgium Brewing Company ngo-2023. |
| Abashayeli Bemakethe | Abantu abasha abaningi kanye nemali engenayo ephezulu emazweni amasha kusiza imakethe kabhiya ukuthi ikhule. Lokhu kuphinde kuholele ezivumelwaneni eziningi zezinkampani. |
| Amathrendi embonini | Abantu bafuna obhiya bezandla abaphansi noma abanganabo utshwala futhi abaphambili. Izinkampani zithenga ezinye ukuze zinikeze lezi zinketho ezintsha. |
| Isu Lezinkampani Ezihamba phambili | Amagama amakhulu njenge-Anheuser-Busch InBev, i-Heineken, ne-Carlsberg athenga ezinye izinkampani ukuze zibe zinkulu futhi zidayise izinhlobo eziningi zikabhiya. |
Ungabona ukuthi izinkampani zikabhiya eziphezulu zisebenzisa ukuhlanganisa nokutholwa ukuze zihlale ziqinile futhi zinikeze abantu izinketho eziningi.
Obhiya bezandla sebethandwa kakhulu, ikakhulukazi eNyakatho Melika. Imakethe kabhiya wezandla lapha kufanele zikhule cishe ngo-13% unyaka ngamunye cishe ngo-2025 . Lokhu kungenxa yama-ales amasha, ama-pilsner, nobhiya abakhethekile. E-Canada, uthola obhiya abengeziwe bokwenza izinto ngendlela eco-friendly kanye ne-organic. E-Mexico, ukuthenga ku-inthanethi nokulethwa kwasekhaya kusiza abantu bazame ama-flavour amasha. Lezi zinguquko zibonisa ukuthi okuthandwayo kwendawo nezindlela ezintsha zokuthenga ubhiya zisiza imakethe ukuthi ibe nkulu.
Imishini emisha yokupakisha yenza ukukhiqizwa kukabhiya kusheshe futhi kube lula. Imishini efana nohlelo lukaDouglas Machine lweSmartSelect ivumela izinkampani ukuthi zishintshe amathini noma osayizi bamabhodlela ngokushesha. Lokhu kusho ukulinda okuncane kanye nobhiya owengeziwe. Eminye imishini, njengekhithi yokusheshisa ye-Orbi-Trak TC-6, ingapakisha amabhokisi angama-345 ngomzuzu ngamunye. Ama-OEM aphinde anikeze ukuhlolwa nokuqeqeshwa okuvamile, ngakho-ke kunezinkinga ezimbalwa nobhiya ongcono.
I-Hiuier yinkampani esiza ngazo zonke izidingo zokupakishwa kukabhiya. Ungathola amathini ngokwezifiso, amakegi, nemishini yokugcwalisa kubo. U-Hiuier usiza nokwenza izindlela ezintsha zokupheka zikabhiya. Lokhu kuvumela abaphisi botshwala abakhulu nabancane balethe obhiya abasha ezitolo ngokushesha.
Ukukhetha ubhiya emaphaketheni e-eco-friendly kusiza iplanethi. Amathini e-aluminium namakegi ensimbi kulula ukugaywa kabusha nokonga amandla. Ukusebenzisa amathini noma amabhodlela angasetshenziswa kabusha esikhundleni samabhodlela engilazi yehlisa ukunukubezeka kuze kufike ku-27% . Ukusebenzisa amaloli amakhulu ukulethwa kungawehlisa ngisho nangaphezulu, kuze kufike ku-55%. Ubhiya obusalungiswa ku-PET kegs cishe Umthelela omncane ngo-90% endaweni ezungezile kunezinye izinhlobo. Uma ukhetha obhiya abanezinto ezigaywa kabusha, usiza ukwenza umhlaba uhlanzeke futhi ube luhlaza.
Imboni kabhiya izoshintsha kakhulu maduze. Ochwepheshe bacabanga ukuthi imakethe kabhiya yase-US izothola AmaRandi ayizigidi eziyizinkulungwane ezingama-25.6 ukusuka ku-2024 kuya ku-2029 . Lokhu kusho ukuthi izokhula cishe ngo-4.1% unyaka ngamunye. Imakethe kabhiya yomhlaba ingafinyelela $1,248.3 billion ngo-2030 . Ingase ikhule ngo-6.8% unyaka ngamunye kusukela ngo-2025 kuya ku-2030. INyakatho Melika kuseyimakethe enkulu kabhiya. Kepha i-Asia Pacific ikhula ngokushesha okukhulu.
Nawa amathrendi abalulekile ongawabuka:
Abantu bafuna obhiya abaphambili nabakhethekile ukuze bathole ukunambitheka okungcono nekhwalithi.
Ukuthenga ku-inthanethi kwenza kube lula ukuthenga ubhiya ekhaya.
Izinambitheka ezintsha nobhiya obunotshwala obuncane buheha abantu abanendaba nempilo.
Izinkampani ezinkulu zisebenzisa ukuphisa okusha nokupakisha okuhlakaniphile ukuze ziqhubeke.
Izinkampani ziyakhula futhi zinikeze ukukhetha okwengeziwe ngokusebenzisana.
Umnotho uphinde uguqule imakethe kabhiya. I-Asia-Pacific iyakhula ngoba abantu abaningi banemali eningi futhi bahlala emadolobheni . Amanye amazwe anemithetho esiza izinkampani zikabhiya ukuthi zibe zinkulu. Uzobona izinhlobo eziningi zikabhiya ezitolo naku-inthanethi njengoba izinkampani zithola amakhasimende amasha.
Ithiphu: Uma ufuna ukuzama okuthile okuhlukile, bheka obhiya bezandla noma abaphambili. Lezi zivame ukuba nama-flavour akhethekile kanye nokupakishwa okupholile.
Izinkampani zikabhiya ezintsha kanye nemikhiqizo iza emakethe. Izinkampani zokuphisa utshwala zezandla zikhula ngokushesha ngoba abantu abaningi bafuna obhiya abancane kanye nobuciko. Izinkampani ezinkulu ezifana ne-Heineken kanye ne-AB InBev zenza imikhiqizo emisha, njenge-Heineken Silver ne-Bud Light Seltzer, ukuze zithole abaphuza abancane.
Ezinye izinguquko zihlanganisa:
Obhiya obuningi obungenatshwala obuncane nobungenatshwala kubantu abakhathalela impilo.
Izitolo eziku-inthanethi nezitolo ezikhethekile zenza kube lula ukuthola obhiya abahlukile.
Izinkampani zokuphisa utshwala eNyakatho Melika naseYurophu zihola ngezinambitheka ezintsha nemibono eco-friendly.
Amabha nezindawo zokucima ukoma zinikeza umuzwa okhethekile kabhiya, kuyilapho izitolo ezinkulu nezitolo ze-inthanethi zibaluleka kakhulu.
Izinkampani ezikhiqiza utshwala zizokhula ngokushesha kakhulu kusukela ngo-2025 kuya ku-2032. Uma uthanda ukuzama obhiya abasha, uzoba nokukhetha okuningi kunangaphambili. Imboni kabhiya iyashintsha, futhi uyingxenye yaleli kusasa elijabulisayo.
Ufunde ukuthi izinkampani zikabhiya ezinkulu zithinta lokho abantu abakuphuza yonke indawo. I-Expert Market Research ithi i-AB InBev, i-Heineken, ne-Asahi yizinkampani ezihamba phambili ngenani lemakethe ngaphezu kwezigidigidi ezingama-649 zamarandi ngo-2024 . Lezi zinkampani ziba zinkulu ngokwenza ama-flavour amasha, zisebenzisa i-eco-friendly packaging , kanye nokunikeza izinketho ezinempilo.
Abantu bayayikhathalela iplanethi nokukhetha okunempilo lapho bekha ubhiya.
Obhiya osulungele ukuphuzwa nabangenabo utshwala baya ngokuya baduma.
Ubuchwepheshe namathuluzi aku-inthanethi ashintsha indlela othenga ngayo futhi ujabulele ubhiya.
Imibono emisha nokuthengisa ezindaweni eziningi kusiza kokubili izinhlobo ezinkulu nabaphisi botshwala bezandla ukuthi bakhule.
Qhubeka ufuna izinkampani ezintsha eziphezulu, izinguquko emakethe, nokupakisha okungcono. Ungafunda kabanzi mayelana nokuthi izinkampani zikabhiya zisebenzisa kanjani i-OEM kanye nokupakishwa okuhlakaniphile ukuze kulingane okuthandayo.
Ubona i-AB InBev njengenkampani enkulu kabhiya ngo-2025. Le nkampani ihola ngokuthengisa, imali engenayo, kanye nesabelo semakethe yomhlaba wonke. Uthola izinhlobo zayo cishe kuwo wonke amazwe.
Uyabona ukuthi izinkampani ezinkulu zithenga ama-breweries amancane ukuze zinikeze izinketho eziningi. Bafuna ukufinyelela amakhasimende amasha futhi balandele izitayela ezifana nobhiya wezandla. Lokhu kubasiza ukuthi bahlale beqinile emakethe.
Ubona izinkampani zisebenzisa amathini agaywa kabusha, amabhodlela angasindi, nezikebhe ezigcwaliswa kabusha. Abaningi bashintshela ezintweni ezisebenzisa amandla amancane. Amanye amabhrendi asebenzisa amaphakheji enziwe ngephepha eligaywe kabusha noma amapulasitiki asekelwe ezitshalweni.
Uthola i-Corona, i-Heineken, i-Budweiser, ne-Snow Beer phakathi kwemikhiqizo ethandwa kakhulu. Lab’ obhiya bathengiswa emazweni amaningi futhi banokuthengisa okuqinile. Uvame ukubabona emicimbini emikhulu.
Yebo, ungakwazi. Izinkampani eziningi zikabhiya ezisezingeni eliphezulu manje sezenza obhiya abanganabo utshwala noma obunotshwala obuncane. Uthola lezi zinketho ezitolo naku-inthanethi. Banambitha ngokufana nobhiya ojwayelekile futhi banikeza izinketho eziningi kuwo wonke umuntu.
